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  Howard Dean
General Motors
DISH
Qdoba
How do you launch a Presidential campaign with no money, no name awareness, and no party support?

It's never been done. So we had to invent a way. Most political campaigns start at the highest levels of party and power. Howard Dean's started with nothing but a website that, over time, created the "brand mythology" and drove his campaign into the Democratic primaries.

We developed Deanforamerica.com as one of the very first campaign efforts, the ground-breaking grassroots and viral site that: (1) imaged Howard Dean as the grassroots candidate supported by real Americans instead of special interests; (2) became THE source for the latest campaign information; (3) provided "always fresh" content, with a content management system for immediate self-serve updates by campaign staff, streaming video and audio, blog, online order processing, "Tell-a-Friend," and bilingual content; and (4) became the catalyst for the most remarkable fund-raising effort in U.S. political history.

Deanforamerica.com set the standard for online political fundraising by raising $20 million and recruiting 150,000 campaign volunteers, and was rated the most talked about website in history by CNN.



   
Howard Dean Web Site Howard Dean Web Site
Howard Dean Web Site Howard Dean Web Site
Howard Dean Web Site Howard Dean Web Site
     
   
     
 


 
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Morey Evans Advertising is a full service Denver ad agency, focused on branding, advertising and consumer engagement. We are a leading Denver ad agency, helping clients invent new ways to reach, engage and foster relationships with key audience segments through innovative advertising solutions. Our integrated approach to advertising delivers value through unconventional thinking, business savvy and buttoned-up execution. No other Denver advertising agency creates more success for national, regional and local brands or offers specialized marketing practices, like experiential and grassroots marketing, digital content management and distribution, and branded entertainment development.
 
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